In an initiative designed to further enhance customer experience through the provision of quality service to all customers, Bank of Valletta is organising Customer Link Week between tomorrow and Saturday.

Customer Link Week is an initiative of BoV's quality department and will centre on the contribution of all employees at the bank's branches, centres and departments, in a bid to reinforce BoV's drive to provide quality service to all customers, both internal and external.

Throughout Customer Link Week branches and departments are being encouraged to identify and develop new initiatives designed to offer added value to the customer.

"The provision of quality service is essential in delivering an enhanced customer experience that supports BoV's brand promise," said Edith Cachia, manager, Quality Department. "Quality is a frame of mind - a way of doing things - and through Customer Link Week we are seeking to build on this concept by inviting our teams at branches, centres and departments to focus on innovative ways of enhancing the customer experience," she added.

Besides reinforcing the importance of delivering a quality service, Customer Link Week will also serve the purpose of rewarding staff members' commitment towards being supportive and offering an added value service to the customer.

Ms Cachia said that BoV was putting into place a scheme whereby customers would be encouraged to nominate a staff member for outstanding service offered by filling in purposely designed nomination cards made available at all BoV branches and centres.