SAP marks SME milestone

Demonstrating its strength in meeting the fast-growing global market demand for solutions for small and medium-sized enterprises (SMEs), SAP AG last month announced the worldwide 10,000th customer for SAP Business One, its integrated business management solution for SMEs, which was introduced internationally in 2003.

This landmark also highlights the rapid growth of the SAP office in India, which took up operations in 1996 and since then has won almost 1,000 customers, of which 520 are in the SME space.

Rajiv Plastics Industries, a leading manufacturer of colour master batches for commodity and engineering plastics based in Mumbai, India, has selected SAP Business One to provide a consolidated source of business-critical information, improved visibility and more effective management across its entire operations.

With this milestone in customer adoption, SAP further strengthens its position in the SME segment, which is one of the company's key strategic areas for future growth.

"Small and medium-sized enterprises are realising the advantages they can gain by adopting enterprise management applications instead of relying on disparate packages for components including accounting, inventory management and others, or spread sheets to make important business decisions," said Robert P. Anderson, vice-president, research, Gartner.

"They trust in global vendors who not only offer these applications but guarantee a reliable partnership, long-term protection of investment as well as local presence through a network of certified partners."

"With SAP Business One we have an accurate and integrated overview of information from various departments which helps us manage our business in a timely manner and immediately respond to customer and market demands," said Manish Minocha, director, Rajiv Plastics Industries.

"When we evaluated SAP Business One against offerings from other vendors, it was superior in its adaptive and easy-to-customise technology as well as its cost-effectiveness and breadth of functionality."

"This achievement of 10,000 customers in as little as three years is a tribute to the value SAP Business One delivers and to the successful growth and influence of our channel partners," said Donna Troy, executive vice-president, Global SME Indirect Channels, SAP AG.

SAP Business One is distributed and supported in Malta by enterpriseSAP Ltd.

For more information visit www.enterprisesap.com