Corinthia named a 'superbrand'
Corinthia Hotels International has been named one of the Czech Republic's first "superbrands" by the country's newly set up Superbrand Council. The Superbrand programme, one of 30 worldwide, evaluates the best global and local brands in a selected...
Corinthia Hotels International has been named one of the Czech Republic's first "superbrands" by the country's newly set up Superbrand Council.
The Superbrand programme, one of 30 worldwide, evaluates the best global and local brands in a selected destination and produces a high-calibre publication profiling each of the chosen brands. The prestigious honour was announced at a Gala launch ceremony attended by the Czech Republic's Deputy Prime Minister Martin Jahn at CHI's five-star Corinthia Towers Hotel in Prague.
Corinthia Hotels International chairman Karmenu Vella said: "We are extremely proud that the CHI brand has been recognised by this prestigious group, along with such famous American brands as Coca Cola, Microsoft and McDonalds."