A special celebration marking Playmobil's 30th anniversary was held at the Playmobil International Toy Fair, in Germany.

Over 1.7 billion figures have been produced by the firm since the first Klikky figure in 1974.

In 2003, Malta increased figure production by over 20 per cent with an output of 73 million pieces. A similar rate is targeted for 2004.

Playmobil in Malta is located at the Hal-Far industrial estate.

Expert juries decided in 2003 that Playmobil deserved awards such as the Golden Rocking Horse of the family magazine Familie & Co., Product of the Year by the Association of Consumer Plastic Goods and spiel gut by the Arbeitsausschul3 Kinderspiel & Spielzeug e.V.

The brand new Playmobil Dinosaur series has just received the Toy Innovation 2004 award presented by the toy fair in the World in Miniature category.

The Historical Museum of the Palatinate, in Speyer has an exhibition dedicated to 30 Years of Playmobil - Discover the World, open until April 18, which more than 50,000 visitors have seen during the last two months.

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